GYMGUYZ, the world’s largest in-home and on-site personal training franchise, is expanding its reach by establishing business-to-business (B2B) partnerships with local businesses. These partnerships allow GYMGUYZ to integrate on-site fitness into wellness offerings, catering to the growing demand for worksite wellness solutions.
As part of this initiative, GYMGUYZ is collaborating with parks and recreation departments, schools, senior living centers, and corporations to provide on-site and virtual fitness programs tailored to the unique needs of their partners. This move marks a significant expansion for GYMGUYZ beyond their traditional in-home personal training services.
The global corporate wellness market is expected to reach $74.9 billion in projected revenue by 2030, up from $53 billion in 2022. Recognizing the value of investing in people’s health, businesses, schools, and health centers are turning to GYMGUYZ to help their clients, employees, and communities improve their physical health. GYMGUYZ offers an adaptable business model that can be customized to work within existing wellness programs or serve as the foundation for new initiatives.
Several examples of successful B2B partnerships have already been established by GYMGUYZ. In Greater Morris County, New Jersey, GYMGUYZ has partnered with a major hospital system to offer on-site bootcamp-style classes at six locations across the state. On the West Coast, GYMGUYZ has joined forces with the Parks and Recreation Department of the City of San Jose, providing a range of fitness classes at nine community centers. Additionally, GYMGUYZ has developed fitness curriculums for school-aged children at various institutions in Westchester and Fairfield counties on the East Coast. These are just a few examples of the diverse partnerships GYMGUYZ has formed across the country.
Through these B2B partnerships, GYMGUYZ aims to revolutionize corporate wellness programs, making fitness accessible and sustainable for employees. GYMGUYZ takes care of hiring certified trainers, providing equipment, and organizing tailored fitness classes, eliminating the hassle for partner organizations. This value proposition has resonated with wellness program leaders in large companies, who recognize the importance of investing in employee health.
The success of GYMGUYZ’s B2B partnerships is built upon their franchisees’ local connections and understanding of the community. These partnerships have set the stage for the fitness franchise’s ambitious growth plans. GYMGUYZ aims to expand to an additional 75 territories by the end of the year while continuing to forge new B2B collaborations.
GYMGUYZ offers a wide range of customized fitness programs, including strength training, cardio fitness, sports conditioning, group fitness, weight loss and toning, senior fitness, youth and teen fitness, assisted stretch, and nutrition counseling. Their certified personal trainers, using GYMGUYZ methodologies, ensure that each workout is unique, fun, and challenging.
For more information about GYMGUYZ’s consumer and business services, visit their website at https://www.gymguyz.com/. To learn more about franchising opportunities with GYMGUYZ, visit https://www.gymguyz.com/franchise-opportunities/.
